Blog Comments Continued

21 Apr

Comment #20 Thriller in the Courtroom, by Mallory Moore

April 21, 2011

I really don’t see how showing photos from an autopsy will help the jury decide anything. If I saw autopsy pictures I wouldn’t know what to make of them, and I’m sure a lot of the jurors will be the same. I think it’s interesting that the judge is the one wanting the pictures to be shown, in many cases the judge is the one who throws out any idea of such intimate pictures like that being shown. This is really interesting!

Mallory’s Post


Comment #19,
Kobe Bryant’s Gay Slur by, Shanti-Janae

April 21, 2011

“I am very on the fence about this Kobe issue. Of course, I am very against what he said! I am a very big supported of the LGBT and not a fan of when people use slurs as if they mean nothing, or hurt no one. However, I start to have sympathy in cases like this where the person using a slur was in the heat of a moment and didn’t mean it in a derogatory way. I think that he should get some heat for this but if he were not worth all that he is worth, and wasn’t one of the most famous NBA players, I don’t think there would be this much commotion.”

Shanti’s Post


Comment #18
Would you Donate a Kidney because of Facebook, by Emily Leinweber

April 21, 2011

This is an amazing story!! I can’t believe this happened, and how amazing someone could be. The second I read this I went online to try and find an article about it to read more and am so amazed. This makes me question if I would ever do something like this. To think that Facebook could literally save someone’s life is so crazy

Emily’s Post


Comment #17
Paul McCartney: Dead? No. PR Genius? Yes, by Lexi Gardner

April 21, 2011

“This is crazy! I think its ironic how once people feel an icon has passed there is an insane need to buy their products. I agree though, I think Paul McCartney is a PR and marketing genius. I also think bands, like the Beatles set the path for many bands today as far as marketing strategies go.”

Lexi’s Blog


Comment #16
 PR Job Descriptions: Professional Social Media Experience Now Necessary?

April 21, 2011

“This has been a thorn in me for the last few months! I am not the biggest fan of the social media craze. I know I am young and should be up-to-date with everything, but I am not and am having trouble getting into that groove. I know Twitter, and Foursquare are huge right now and something I need to become one with but I don’t like it. I know this is where media relations and PR is moving and I am going to move with it, its just hard to think that clients are picked up through Twitter and companies are being graded on their LinkedIn sites.”

Read more: PR Job Descriptions: Professional Social Media Experience Now Necessary? http://prbreakfastclub.com/2011/04/21/pro-sm-experience/#ixzz1KDIuJaAX


Comment #15:
Is Your Web Content a Marketing Liability? by, Gordon G. Andrew

April 21, 2011

“This drives me nuts! If a company is trying to sell themselves than they better have an up-to-date, and up-to-par website. It only reflects lack of commitment when a company doesn’t update work samples or client lists. I once went to look at a companies website and noticed they had clients listed that still weren’t there’s…that’s terrible. I feel like that can easily be a small job for a college student, and a necessary position for a company to have.”

Read more: Is Your Web Content a Marketing Liability? http://prbreakfastclub.com/2011/04/08/content-marketing-liability/#ixzz1KDH4616Y

Comment #14: Stop the Silly Social Media Battles by, Keith Trivitt

April 21, 2011

“I think that PR has already collaborated with the other mentioned media areas. I don’t think someone can get by solely as a PR professional, I that they have to have marketing, and advertising skills. This of course makes the industry, I think, somewhat smaller, but that is not necessarily a bad thing. I think that if people stop worrying about the every changing media world and embrace the new diverse ways of social media, then the products can only show for that.”

Read more: Stop the Silly Social Media Ownership Battles http://prbreakfastclub.com/2011/04/13/stop-silly-sm-ownership/#ixzz1KDFACGuo

Comment #13: True Believers: Should a PR Person Stand For Something?

April 21, 2011
“I have thought about this issue and where I stand, as a soon to be graduate going into the field of PR, and there are times where I am very on the fence. I agree that a PR is in someways like an attorney and you work for your clients, and for their best interests. But at the same time I have confidence in myself that I will uphold strong ethics and work to the best of my ability for the client while still doing the right thing.”

Read more: True Believers: Should A PR Person Stand for Something? http://prbreakfastclub.com/2011/04/15/true-believers/#ixzz1KDDB17JG


Comment #12
: Will Hollywood be the Next Industry Consumed by The Internet? by, Manny Otiko

April 21, 2011

“I always think about what will be the next thing to go? Instead of CD drives in a car their are MP3 plugs, computers now come with downloading software already built in, and nobody runs to the TV anymore for their show because they can watch it online at their convenience. Hollywood is changing, literally, every day and I worry about how we are all going to keep up with it.”

Read more: Will Hollywood Be the Next Industry Consumed by the Internet? http://prbreakfastclub.com/2011/04/18/hollywood-internet/#ixzz1KDBUQNQr

I Guess it’s Time to Retire

18 Apr

One of the most talented, and tainted MLB baseball players has abruptly decided to retire from the game right after testing positive for performance-enhancing drugs.

Manny Ramirez the big hitter for the Tampa Bay Rays is officially a retired baseball player as of this past Friday.  He informed Major League Baseball that he would retire rather than face a 100-game suspension.

“We were obviously surprised when we found out about it today and hurt by what transpired,” said Rays vice president Andrew Friedman, who signed Ramirez to a $2 million, one-year contract in the offseason. “We were cautiously optimistic that he would be able to be a force for us.”

By retiring, Ramirez avoided having the MLB formally announce that he’d violated the Joint Drug Prevention and Treatment Program. Instead, MLB issued a release stating only that it had informed Ramirez of “an issue” under that program, and he had chosen to retire.

From a PR standpoint I think this was a smart move for Ramirez. Even though the word did get out that he tested positive, I think it could have had a greater negative effect on the player had he been suspended for a second time.

Manny Ramirez broke into the majors in 1993 and played his first full season the following year. He went on to establish himself as one of the games most feared hitters.

Sangria for a Toddler?

18 Apr

This is insane…an Olive Garden right here in Lakeland served a two year old a cup of sangria rather than the orange juice his parents had ordered him.

How does this happen? When I first heard about this I thought it was a joke, but after hearing it on the news I immediately questioned what the staff was doing that this huge mix up could have occurred.

Niko is your average, hyper, two-year-old. So his mother, Jill Van Heest, didn’t suspect anything was wrong with him when he started acting up during dinner. Van Heest said Niko only grew more restless, began climbing on the furniture, and getting louder.

“I couldn’t discipline him because he wasn’t acting out, he was drunk,” said Van Heest.

The manager ran over to the families table and dropped the horrific news, telling the parents that rather than oj in their ons cup it was tropical sangria. Van Heest rushed her son to the hospital to have him examined.

Olive Garden took responsibility for the accident. They said they take the business of serving alcohol very seriously and are relieved the child was not hurt. They also said that what happened was an extremely regrettable accident caused by the failure of an employee to follow Olive Garden’s strict operating procedures.

Jill Van Heest has hired an attorney, and plans to sue.

An Amazing Organization

18 Apr

When I was told to pick another one of the blogs that I really enjoyed reading this semester Courtney Sturgill’s blog about an organization using horses to help the disabled quickly popped into my mind. An organization like this deserves to be heard and deserves recognition for what they are doing; I thought the blog was really great.

Horses Helping the Disabled, written by Courtney Sturgill

As an avid horseback rider and competitor, I would argue that a horse is man’s true best friend. When we look back on history, they are the animals who led us through battle, enabled us to explore the west, and provided us with a means of transportation.

Without the existence of horses, our world today would be much different. These animals, that have done so much for us over the years, are continuing to make a difference in the lives of many today.

I was fascinated after stumbling across this video and seeing how many organizations, such as the Christopher Reeve Foundation are utilizing horses for therapy for the disabled.

This recently new form of physical therapy is benefiting a very broad group of patients, ages ranging from 2 to 84. In this particular video, viewers are introduced to a paralyzed patient named, Ricky Kilgore.

Ricky was paralyzed from the waist down in a car accident, being told she would never be able to walk again.

Watch this video to see how horses and the therapy they have to offer patients can change a person’s life forever, just as it did Ricky’s.

Shoes That Are Not Taken For Granted

18 Apr

When I first read Erin McDonough’s post about Tom’s shoes I was blown away. I think she did an amazing job capturing what the company does, and how great what their doing is.

Taking a Step Into a Better Tomorrow , written by Erin McDonough

In today’s society, shoes have become more of a fashion statement than a necessary article of clothing. Shoe fetishes are costing girls across the country hundreds to even thousands of dollars a year. However, what many people don’t know is that there are millions of children in Africa and underdeveloped countries that have never owned a pair of shoes their entire life.  Blake Mycoskie, the founder and chief shoe giver of TOMS Shoes, decided that it was time for something to be done about this. Blake is a true inspiration of selflessness, compassion, and success.

Blake became an entrepreneur right out of college and states that he “lost himself in his pursuit of entrepreneurship.” In 2006, he realized that he was in desperate need of a vacation, leading him to his first trip to Argentina. While there, Blake was introduced to a group of children and learned that they did not own, and had never owned a pair of shoes to protect their feet. He then discovered that there were hundreds more in that country alone who were also without shoes.

Shoes are often times taken for granted. What people don’t realize is that there are multiple dangers and set backs that come with constantly being barefoot. One of the major dangers to being barefoot is podoconiosis– a disease contracted through exposed cuts and scratches that can lead to amputations and even death. Another issue is that most school do not allow children to attend if they are barefoot meaning that the inability to afford shoes is not only physically dangerous, but ruins almost any chance for a better future. This new knowledge gave Blake the idea for a project; he would design a simple pair of shoes and for every pair that was sold, he would give another pair to a child in need. This led to the his slogan: One for One.

The idea of this project soon spread across the country and orders began to pour in. People everywhere became intrigued with this “Shoes for tomorrow project.”  The company has distributed over 400,000 pairs of shoes in the past 4 years to children in need. Not only has Blake changed the lives of children world wide, he has become an icon of goodness, selflessness, and compassion in the business world as well. Well-known companies like Ralph Lauren, and Element Skateboards have now joined the One for One movement.

Blake has set the stage for a better tomorrow world wide, in the business world, and for people’s personal lives as well. Blake saw a problem and decided to step up and move towards change. He left his comfortable life in order to chase an idea. He has attracted people worldwide to the idea of giving while receiving.

An Eye Opening Experience

14 Apr

I was fortunate enough to have interned with an absolutely amazing company, and to add to it I was working under an amazing supervisor.

I interned for Hall Communications Radio Group. It is located in downtown Lakeland and runs the Big 4 Radio stations for the area; WLKF, WONN, WPCV, WPCV.

The radio industry was totally new for me, and I really didn’t know what to expect. I was curious to see how much I could learn from an industry thats popularity is dwindling due to XM radio and Sirius Radio. As I get ready to graduate my mind is open to any industry where I could use my PR and advertising skills. I interned for the promotions department, and could not have had a more hands on experience.

The first thing I learned is that radio is not going anywhere!! There are still tons and tons of listeners, and very loyal listeners at that. Another very important thing I learned is that loyalty is everything in a business like radio. When you gain a client you have to make sure you keep a client, especially in an economy like we are in now.

Radio is a great tool for PR professionals to use when they are trying to hit a direct market. Each radio station has very distinct demographic and businesses can use that to their advantage.

My jobs varied from completing weekly affidavits, to dealing with contest winners. I was able to attend remote broadcasts, a concert, and help facilitate with a radiothon.

The internship taught me that radio is something I could really enjoy and that there are so many aspects of the radio industry that people don’t even know about.

This is a funny Radio Industry Parody Youtube that I found.

Viral Video

11 Apr

The most simple 30 second videos can gain up a million hits in as few as 24 hours..how do they do it?

Youtube has made endless people “famous” for the silly, funny, or scary things they have posted. The videos are never long and a lot of times aren’t original content, but usually a remake of something else.

I think that a video becomes viral, and so popular when it gives people something different, and something that plays on their emotions. Whether it’s a sad movie that pulls on your heart strings, or a funny movie that makes you crack up, if you like it you’ll talk about it.

The different social media sites have definitely launched the viral video phenomenon. I would have to say that at least ones a day there is a new Youtube video on my newsfeed from somebody posting it as their status or posting it on their wall for others to watch.

I like that viral videos come from all sorts of people, and even animals. The movies can range from music videos, to plane conversations, and even sometimes a popular video subject doesn’t even know they are being filmed.

One of my favorite viral videos is “Charlie Bit My Finger” and with 303,164,521 hits, it’s a favorite for so many people. I think the two little boys are so adorable and their accents only add to it.

Another one of my favorites is very different from my previous, it’s called “Single Ladies Fail”. It is a video of a woman who puts a clown mask on and does a dance to Beyonce’s “Single Ladies” song, you expect her to just dance but she accidently smacks her head on her TV while dancing. I know its not nice to laugh when someone gets hurt, but your not expecting her to hit her head and the surprise makes it hysterical.

These videos are completely different yet both ridiculously popular.